Clean, compelling website helps author Kristin Ohlson engage with her audience

New York Times best-selling author Kristin Ohlson is insatiably curious about the world. Her work explores science, food, art, travel—or anything else that captures her interest. In conjunction with her latest release, The Soil Will Save Us: How Scientists, Farmers, and Foodies Are Healing the Soil to Save the Planet, Insite created a smart visual identity to complement Kristin’s talents.

Starting with Kristin’s author photo by Kristin Beadle, and featuring a blog and integrated social media, the new website helps the author build relationships and create a stronger connection with her readers. The responsive design promotes Kristin’s books and reviews, articles, news, and upcoming talks and book signings.